Video in Social Media
In today’s digitally connected world, context is as crucial as content. Making sure that your videos are designed for social media has become a must. Videos are now the number one consumed form of media on the internet—and mobile video views are set to become the dominant form of mobile communication.
As businesses continue to establish their social media presence, the benefit of social video content becomes greater and greater. TAP acts as a social media content partner, looking ahead at the various channels through which your videos will be viewed.
Factors to include with Video in Social Media
Length and pace of video
Which platforms in which video will be distributed
Overall value it will add to brand or business
Impact it will have on consumer
TESTED TOUGH - COLUMBIA SPORTSWEAR
These aren't just skiers. These are the world's best skiers. We're the proud sponsor of the world's toughest freestyle ski teams. Subscribe: http://bit.ly/1qIbjyH Connect with Columbia Sportswear Online: Like Columbia Sportswear on FACEBOOK: http://bit.ly/2mhY5KS Follow Columbia Sportswear on TWITTER: http://bit.ly/2lH2cOX Follow Columbia Sportswear on INSTAGRAM: http://bit.ly/12k4Ts4 Visit the Columbia Sportswear WEBSITE: http://bit.ly/1fqvf20 Add Columbia Sportswear on SNAPCHAT: http://bit.ly/2lH2T9q About Columbia Sportswear: Born and raised in Portland, Oregon, Columbia Sportswear Company has been making gear so that Pacific Northwesterners can enjoy the outdoors for more than 70 years. At the helm for over 40 years has been our Chairman, Gert Boyle. Her Tough Mother persona has grown Columbia into the global sportswear company that it is today—still based in Portland, still making no-nonsense apparel and footwear to keep you WARM, DRY, COOL and PROTECTED no matter what. Our unique Pacific Northwest heritage and Boyle family irreverence is what sets us apart from the competition.
DARKLIGHT - PHILLIPS
See the Behind the Scenes Here: https://vimeo.com/144525818 Presented by Philips Ambilight TV In Association with Specialized and TomTom Bandit ActionCam Supported by Freefly Systems (MOVI), Bike Magazine, and CLIF Bar The lights haven’t gone out yet! Sweetgrass Productions is back with Darklight, a film that takes viewers back into a world of light and color. Supported by innovative television manufacturer Philips TV, this is the third collaboration between the soulful filmmakers at Sweetgrass Productions and Swedish creative house Ahlstrand and Wållgren. Follow professional mountain bikers Graham Agassiz, Matt Hunter, and Matty Miles on a mind-bending night ride through the moonscapes of Southern Utah to the Ewok forests of the Pacific Northwest. A physically and mentally demanding production, this piece was shot during the midnight hours over three intense weeks. With a scrappy and determined crew of 27, thousands of pounds of camera and lighting gear was slogged, rigged, soldered, hung and broken down each night. Unlike anything ever seen before in the world of mountain biking, Darklight features arrestingly beautiful landscapes and world class riding. An evolution of its predecessors, Darklight continues to push the creative bounds of action sports cinema. Director - Mike Brown Executive Producer - Zac Ramras Assistant Director - Matt O'Connor Production Manager - Rachel Franks Producers - Matt O'Connor, Zac Ramras, and Rachel Franks Associate Producer - Sterling Lorence, Max Santeusanio Cinematography - Mike Brown, Jason Mannings, Zac Ramras, and Leo Zuckerman Editor - Mike Brown Gaffer - Mark Stuen Key Grip - Kyle Metzger Electrics - Brant Beland, Scotty Frazer, Brandon Wilson Mountain Techs - Carston Oliver, Shane Treat, Jordan Seldin Lead Trailer Builders - Luke Beers and Ron Penney First AC - Max Santeusanio Still Photography - Sterling Lorence Drone Pilot - Nick Wolcott Aerial Cinematography - Zac Ramras, Nick Wolcott, and Chris Jordan DIT - Bobby Gressel Caterer - Sierra Gourmet Backcountry Catering EMT- Blake Doss, Shelly Shugart, Polk County Fire Dept. BTS Unit - Jason Mannings Production Assistants - Trevor Akimoto, Logan Bonwell, Ben Shumlin Post Supervisor - Joel Bringmark Sound Design - Jeff Yellen Color - Erik Lindahl Agency Ahlstrand & Wållgren Account Director - Ulf Ahlstrand Creative Director - Joakim Wållgren Account Manager - Louise Ekman Art Director - Johan Schonfeldt Agency Producer - Marcus Sundqvist, Colony MUSIC "Old Statues", "Beat Primal", and "Desert" Written and Performed by Other Lives “A Baru In New York” Written by Gurrumul Yunupingu, Andrew Stanley*& Matthew Handley* © Published by SFM Publishing/Sony/ATV Music Publishing Australia P/L & Sweat It Out Pty Ltd* "Winds Upon A Tin Roof" and "Coda" Written and Performed by William Ryan Fritch The DARKLIGHT film was developed in partnership with Philips TV to show the power of Ambilight and how adding light to an already great experience can enhance it even further. Learn more about Philips Ambilight TV and the technology: philips.com/ambilight or follow facebook.com/PhilipsTV
SKYLAR GREY - ASUS COMPUTERS
Skylar Grey has worked with everyone from Eminem to David Guetta, but nothing inspires her like being at home in the mountains. #dreamcreate Don’t Just Dream. Create. Learn more about how ASUS ZenBook can help you achieve your dreams: http://bit.ly/DreamCreate Subscribe: https://www.youtube.com/user/asusrog Join the community: Facebook: https://www.facebook.com/asus.n.america Twitter: https://twitter.com/ASUSUSA Instagram: http://instagram.com/asususa Google+: https://plus.google.com/+asususa/ Vine: https://vine.co/asususa
Human Zipline Slip and Slide with Pete's Dragon! | DEVINSUPERTRAMP
We took a ZIPLINE onto a massive bouncy SLIP AND SLIDE and launched into a LAKE with Pete’s Dragon! You can make Pete’s Dragon, Elliot, a part of your everyday life by going here: https://www.dragonspotting.com Sponsored by Disney's Pete's Dragon in theaters August 12th in 3D. You can check out more awesome stunts here! https://youtu.be/koW2Clc0xEA?list=PLjw-j0hh81Id4z6yWR3ZMmf3hWPpGFY71 Want to be in our next video?!? Follow us on social media! https://www.facebook.com/devinsupertramp http://twitter.com/devinsupertramp http://www.instagram.com/devinsupertramp Behind The Scenes: https://youtu.be/1QYtq8FxWMc Music: “Scrape the Sky” by Can’t Stop Won’t Stop (feat. Fresh Big Mouf) You can get the song here! https://itunes.apple.com/us/album/scrape-sky-feat.-fresh-big/id657781543?i=657781834 The bouncy slip and slide can be found below! https://www.airtrackfactory.com / 408-569-9504 Film by Devin Graham and Tyson Henderson using the RED Dragon in 6K resolution, with the Glidecam Devin Graham Series for the stabilizing shots. Produced by Carter Hogan Edited by Tyson Henderson using Adobe Premiere Pro CC. For business inquiries ONLY, contact me here: email@example.com Human Zipline Slip and Slide with Pete’s Dragon! | DEVINSUPERTRAMP http://www.youtube.com/user/devinsupertramp
THAILAND - EARTHSTOKE
We took a 2 week trip around the country of Thailand! Such an absolutely beautiful country filled with amazing people, animals, sights, food, and culture. Follow us on Instagram: https://www.instagram.com/earthstoke Follow us on Facebook: https://www.facebook.com/earthstoke Visit our website: https://www.earthstoke.com Music: Doria - Olafur Arnalds